History of advertising

History of advertising

Plan

 

What advertising is

The very beginning

Some Interesting Facts

Pioneers in Ads business

Some types of advertising

Modern Advertisement

What advertising is…

 

Advertising is a form of communication used to encourage or persuade an audience to continue or take some new action.

The  very  beginning

 

Egyptians. Merchants used papyrus to make sales messages and wall posters;

Germans. Millers, tailors, etc. used an image associated with their trade;

Romans. Some tradesmen ask Orator to  tell people about there product;

Greece. Some tradesmen ask artist to draw their product on the vases or jugs

Some Interesting Facts

 

Cocoa Van Hutten 1910

Popularization of potato in France

An unusual name in Southern California

Service for the service. Harley Davidson.

Pioneers in Ads business

 

• In June 1836, French newspaper La Presse was the first to include paid advertising in its pages
• Around 1840, Volney B. Palmer established the roots of the modern day advertising agency in Philadelphia;
• Pioneering the concept of the music video, MTV ushered in a new type of advertising ;
• Adidas used as platforms for advertising stadiums and other sports facilities;
• Nike have used athletes to advertise their products.

 

Some types of advertising

 

Television advertising / Music in advertising

Infomercials

Radio advertising

Online advertising

Product placements

Press advertising

Billboard advertising

Mobile billboard advertising

In-store advertising

Coffee cup advertising

Street advertising

Celebrity branding

Modern Advertisement

 

• The Best Video

 

• The Worst Video

 

• http://www.youtube.com/watch?v=N3yY93ZegBg

 

• http://www.youtube.com/watch?v=X7MVtgXMclI&feature=fvst

Thank you For your attention !