Educational Tourism

For many in the world of education, the months of May and June represent the end of the academic year and the start of tourism’s high season. Thus, from the perspective of the tourism industry as the academic year wanes, new tourism educational opportunities begin to wax. Educational tourism is one of the fastest growing areas of the travel and tourism and one that is too often overlooked by tourism professionals and marketers is “educational tourism.” For example, many meetings and conventions have either an educational component to them or serve their members by being educational instruments. Often educational tourism is called by other names, such as career enhancement, job development or self-actualization experiences.